How to Create an Awesome Instagram Video About marketing lead generation
Generation X Will Work Their Whole Lives!
If you were born between 1965 and and 1981 a recent study shows that you have very little chance of ever retiring.
The American Retirement Study 2008 shows that most generation X are working and therefore paying into social security while remaining fairly convinced that they will never see a penny of it.
This is due, in part, to the fact the prolific amount of baby boomer's have ensured an aging population that is sure to require the lion's share of public money before generation X ever reaches retirement age.
It seems talk of impending disaster is growing where the finances of this generation are concerned with some even mentioning the over used phrase of 'a perfect storm' to describe the retirement prospects of generation X.
The thing that is really striking fear into the hearts of people in this age bracket, is that it has been a bit of a one-two punch combination lately. Just as many of them started to realize the facts of the situation, (that their parents may swallow up any money that could have allowed for their comfortable old age), and began saving, the recession rendered those savings worth next to nothing.
Understandably many in this age demographic are getting angry and more than a little frightened about what will happen to them when they are elderly.
What they need to realize is, that out of adversity comes opportunity, if you look for it.
Generation X has to remember , putting it bluntly, is that they have time on their side in a way that their parents do not. They are in a position to mitigate their loss and perhaps even come out the other side of this crisis better off than they have ever been.
The generation X characteristics regarding jobs and how they think about jobs, shows that most generation X did not go into their first job thinking they were going to be there for life and head off after fifty years of employment with a gold watch and a firm handshake. No thank you very much!
They came in with the idea that things may have to change along the way and its this attitude has made them resilient and flexible.
Most importantly generation X have a strong grasp of the essential skills needed to make it in the modern market. For most of them computers and the Internet have been part of their every day life for at least the last half it and they have little fear of technology.
This is vital because most people would agree that the biggest opportunities for success are available on the Internet these days and the generation X characteristics regarding;
makes them ideal candidates to become network marketers.
The Dream of every Network Marketer, to generate his own leads. Countless of them with little effort through an automated, well set up, system to assist him. This thing is possible and a lot of marketers rely on their own means to create a constant stream of prospects for their home business. That way they avoid the route of relying to third parties for satisfying that need as it's a vital part to the survival of every business. This way can be sure if these people have a real genuine interest in what they are offering since they are overseeing the whole procedure.
An important component to the whole procedure is what is called a lead capture page. A very generic page with very little content and its only purpose is to entice the visitor to give his name and email address or any other information you want to ask by filling out an online form. After that he is in your autoresponder and you are following up with him with pre-written email messages.
Of course, stand alone such a page cannot accomplish anything. You should consider that page as the connecting point between your traffic and your autoresponder. It's the machine that turns your traffic to leads inside your autoresponder. So as you can understand without the other two ends is absolutely useless.
First in order, comes the traffic. The more targeted it is the more visitors you would convert into leads. Especially when they really need or desire what you are offering to them.
The last one is the autoresponder that would keep you in touch with them by sending a sequence of emails with the purpose of converting them to customers or distributors for your sales lead generation multi-level marketing opportunity. It's of great value because your prospect needs to be exposed 7-12 times to your message before he decides to act. And of course, that happens with no effort from your part. You just put in the different email messages and you set it up. That simple.
Of course, to have the visitor give you his email address isn't that simple as asking. If they are really interested in what you have, yes, they would do it. But for the majority a small incentive would greatly help. You can offer an ebook or white-paper. Or you can promise them an educational email series and deliver it to them.
